Google
Advertising

Google advertising, i.e. advertising on the Google advertising platform (Google Ads), is today more precise and effective than ever. The tools and techniques that can be used to develop businesses from scratch are improved every year so that audience targeting and the very effectiveness of advertising, as well as the intuitiveness of use for the average user, are at the highest possible level. If you want your offer to be seen by an audience that is already looking for products and services that you provide, Google advertising is a potential solution for your business.

Currently, it is the most effective way of advertising because advertisements are shown to those who would be interested in your product or service (those who are looking for products that you also offer).

Additional advantages that would be highlighted:

The possibility of constant optimization of the campaign for better results
Ability to select demographic and location filters
Pay per click CPC can be independently determined and limited
Advertising performance measurement, conversion measurement, optimization
Geolocation precision targeting
Interest-based audience creation
Smart Audience, Retargeting and more

What we offer to you?

GOOGLE SEARCH NETWORK

The key to online sales success is Google search advertising. With the thoughtful approach we provide, you can present your offer to those people who are currently looking for your products or services. By advertising on search engines, you will be able to significantly increase sales with a minimal monthly investment and at the same time increase the visibility of your company.

GOOGLE DISPLAY NETWORK

The Google Display Network is the most effective way to increase brand awareness. Thousands of Serbian and foreign sites allow you to place your ads in the form of banners, and Gmail ads are also a great opportunity. With just a small amount of advertising, we can provide hundreds of thousands of impressions of your ads per month to people who are potential buyers of your products or services!

YOUTUBE

On average, users spend more than 40 minutes a day watching 5 billion videos, and YouTube together attracts almost a third of the world's internet users! With the help of advertising, we can reach users all over the world and present our brand, products or services in an interesting way. Advertising is also extremely profitable, as the average cost per video is only €0.01!

How do we take care of your Google campaign?

STRATEGY: MARKET AND KEYWORD RESEARCH

You can't do without a solid foundation, so first you need to research the market well, check your keywords and start designing an optimal strategy with concrete data in front of your eyes.

ANALYZE YOUR WEBSITE

The necessary steps are also reviewing your website and landing page analysis, connecting to Google Analytics, setting up goal measurements and KPIs (key performance indicators), followed by setting up bases for remarketing (remarketing).

SET UP GOOGLE ADS SEARCH

Equipped with all the information, we start preparing and testing the optimal content and form of advertisements. When something needs to be written briefly, the common man quickly realizes that it is not so simple. The experts at Cocos master this and put your name at the top of the search engines.

REMARKETING IN DISPLAY CAMPAIGNS

Google ads become active, your brand becomes more recognizable, so it's time to take it to the next level, remarketing and the Google Display Network. With remarketing, you stay remembered, and on the Display Network, you really stay remembered.

CONTINUOUS OPTIMIZATION AND REPORTING

Once the campaigns on the selected channels are ready and running, there is constant monitoring and constant optimization to ensure that the ads are achieving the desired results. We prepare clear and understandable reports on the progress of campaigns and results, and our interest is at every step.

GET YOUR MARKETING PLAN
See what we'd do and how much it'd cost.

Google Advertising